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  Ebel Classic Sport
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  Ebel Classic
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  Ebel Classic 100
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  Classic Hexagon
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  Brasilia
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  Beluga Round
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  Beluga Tonneau
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  1911 Discovery
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  1911 BTR
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  1911 Tekton

Internet Policy

Movado Group, Inc. Internet Promotion Policy Statement

March 1, 2010

EBEL

EBEL (or the “Brand”) recognizes the value of the Internet as a medium through which to promote its watch brands.  Accordingly, the Brand will allow authorized EBEL retailers to promote EBEL watches on their own web sites subject to the following:

1. For any authorized EBEL retailer choosing to promote EBEL watches online, the Brand will provide creative content that it deems appropriate for such purpose including, without limitation, product images, logos, product descriptions, and explanation of applicable warranty coverage (the “Materials”).  Retailers will use the Materials and no others in connection with promoting EBEL watches online.  The Brand owns all copyright in all Materials and none may be reproduced, distributed or otherwise used without the express prior written consent of EBEL. 

1. The Materials are solely for the purpose of promoting EBEL watches.  Only retailers in good financial standing shall be eligible to receive Materials. RETAILERS ARE NOT PERMITTED TO SELL ANY EBEL PRODUCTS ONLINE WITHOUT THE EXPRESS PRIOR WRITTEN PERMISSION OF EBEL.

1. Other brands must remain separate and distinct from a promotion standpoint.  No EBEL watches may be featured with any other watch brand on the same page. All web sites must be pre-approved by EBEL prior to launch.

1. No online reference to any price for any EBEL watch will be permitted without the express prior written permission of EBEL.  An authorized retailer may include a “call for price” legend on its web site to invite potential customers to call the retailer to obtain retail price information.   Other than the announcement of the manufacturer’s suggested retail price, the Company will not communicate, and no Company representative has any authority to communicate, with any retailer regarding resale pricing.

1. EBEL reserves the right to terminate all commercial dealings with any retailer that violates this policy as determined by EBEL in its sole and absolute discretion.

1. EBEL is not responsible for nor does it endorse the content of retailers’ web sites other than the content of the Materials.

1. This policy is subject to change by EBEL at any time and with only such advance notice as the Brand in its sole and absolute discretion deems appropriate.

1. Any exceptions to this policy will be determined on a case by case basis by EBEL in its sole and absolute discretion.

Movado Group, Inc. Internet Sales Policy Statement

EBEL

Movado Group, Inc. (“MGI” or the “Company”) may expressly permit certain authorized EBEL retailers to sell EBEL watches on their own web sites subject to the following Internet Sales Policy:

1.  Retailers are not permitted to sell EBEL watches online without the express prior written permission of MGI.  MGI will give such permission to a retailer only where MGI determines in its sole and absolute discretion that the retailer’s online sales method and manner of implementation are consistent with the prestige, image, and reputation for quality of the EBEL brand.  Permission to sell EBEL watches online is not transferable or assignable by the retailer and may be terminated by MGI at any time in its sole and absolute discretion.

1.  No online reference to any price for any EBEL watch, other than the manufacturer’s suggested retail price, will be permitted without the express prior written permission of MGI.  An authorized retailer may include a “call for price” legend on its web site to invite potential customers to call the retailer to obtain retail price information.   Other than the announcement of the manufacturer’s suggested retail price, the Company will not communicate, and no Company representative has any authority to communicate, with any retailer regarding resale pricing.

1. Retailers that are expressly permitted to sell EBEL watches online remain subject to the EBEL Internet Promotion Policy Statement, which is incorporated herein by reference to the extent it is not expressly modified by this Internet Sales Policy Statement.

1. This policy is subject to change by the Company at any time and with only such advance notice as the Company in its sole and absolute discretion deems appropriate.
2. Any exceptions to this policy will be determined on a case by case basis by the Company in its sole and absolute discretion.

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